#ChangingPlasticsforGood is a social media campaign created to show how the European plastics industry is taking action to make plastics more sustainable - and encourage member companies to go further. It features stories of industry employees from across Europe.
We created the series of animations using images captured on the employees' own phones. I wrote the animation scripts and post copy that were then translated into five European languages.
Animation 1 - Mattress
Animation 2 - Trainers
Animation 3 - Yoghurt pots
